6 Social Mistakes That Will Cost You!

6 Social Mistakes That Will Cost You!

Depending on who you talk to, social media is either the greatest thing since sliced bread or it’s the biggest waste of time imaginable! So why isn’t it working for everyone? Why do some people seem to hold the key to success while others are still struggling? The answer may surprise you!

Although there are many reasons why some people aren’t seeing results for their social media efforts, we’ve identified 6 common social mistakes that brands don’t even realize they are making. These will cost you BIG TIME!

1. Leaving Out a Key Piece

Have you ever worked a puzzle and found that the last piece wasn’t in the box? The end result is never as pretty as if you’d had the entire series of pieces working together to form a lovely image. Social media works in much the same way.

Very often businesses find once piece of their strategy distasteful or unfamiliar and so they decide not to do it. They are willing to do Facebook, but they won’t let people comment on their wall. They will open a Twitter account but they won’t share anyone else’s content. They want to ‘do social media’ but they aren’t willing to share anything of themselves online. These are all missing pieces to a very intricate and profitable puzzle.

Imagine trying to drive a car without oil. It might run for a bit but it won’t run well and it won’t run for long. Imagine baking a cake and refusing to use any type of sweetener. It might bake and your guests might take a bite but no one is going to ask for seconds!

Does this sound like what you’ve been experiencing with your social media strategy?

2. Trying to Do Too Much

There’s a very common phrase businesses use when they come to us to manage their social media strategies. Very often we hear, “I want to dominate the space!” Becoming the expert in your industry is an excellent goal! Becoming the only person to have a profile on every social site in existence is not!

Every social site doesn’t necessarily fit with the goals of every business. Some simply don’t support overall objectives and offer no real benefit for that individual client. If you’ve been spending time on sites that aren’t producing results for you then it’s time to reevaluate your strategy. Are your social sites getting you in front of your target audience? Are they offering you quality visibility? Are they helping you to be found in the search engines?

If your web traffic doesn’t reflect your efforts then you are throwing away valuable time and effort you could be using on more productive activities!

3. Thinking Too Small

Recently I received a call from someone who was interested in hiring my team. During the course of the conversation we followed each other on Twitter, friended each other on Facebook and connected on LinkedIn. We had a lovely conversation but ultimately we decided that they wanted a solution that we just couldn’t provide.

I had found some of the services they provided fairly intriguing so later that evening I was reviewing their website again. I decided to re-connect with them and inquire about retaining their services. Just a few hours after the call I found that I had been unfollowed and unfriended.

I decided to reach out online anyway and ask about one service in particular that they offered. They never responded. I imagine they decided that since they didn’t need one type of relationship with me that I could be of no further benefit to them. They ignored my communication. They lost a potential client. They lost someone who would have shared their content. They lost someone who may have referred further business to them. All because they were thinking too small. They didn’t consider the future benefit of a full scale business relationship with another entrepreneur.  They didn’t get what they initially wanted from me and so they moved on.  So did I.

4. Not Engaging In Conversations

Networking is all about building quality relationships with potential clients, partners and alliances and identifying mutually beneficial opportunities. Social networking is a two way street.

Using sites like Twitter and Facebook to blast your message to the masses is NOT an effective strategy. Identify people on each site that you would like to interact with. Reach out and say hello. Share their content. Engage them in conversation. See where this path of relationship building leads you!

If you own a business then chances are you already know how to network. Simply consider sites like Twitter, Facebook and Google+ tools that will allow you to network with far more people than you ever could at a physical event! Get out there and talk to someone! Listen to them too! Act on what you’ve learned and you might be surprised by what happens!

5. Ignoring Balance

Most entrepreneurs these days have had at least one social media class, attended one free social media webinar or read one or two free articles about social media strategies. They typically end up taking away one really good idea to implement.

The problem here is that one really good idea by itself is just that. It’s one really good idea. It isn’t a strategy. It isn’t a carefully crafted plan that is intended to produce the exact results you are looking for! The end result is a business that blogs three times a week but doesn’t promote their content effectively. It often also results in a business owner who chats endlessly online but doesn’t create content for their own business. In addition brands can end up using automation tools in a way that do more harm than good, using sites that don’t support their goals and connecting with large numbers of people who will never buy from them.

Too much of a good thing is never a good thing! Moderation and balance along with a complete understanding of how it all works together, go a long way towards producing quality results in a reasonable timeframe.

6. Believing You Already Know What Will Work

Of all the social mistakes you can make, this one can prove to be the worst.

  • Do you think you already know how to implement a successful social media marketing strategy?
  • Do you think you understand content marketing?
  • Do you believe that you already know where you need to be online?
  • Are you confident that you are already communicating in the right way with your target audience?
  • Then why aren’t you more successful?

No matter how far along you are in your marketing efforts, there is always more you can learn. Sometimes only a nugget of new information that you implement can make you thousands of dollars. Sometimes it’s simply a matter of doing something old in a new way.

There is an old quote that says, “If you always do what you’ve always done, you’ll always get what you’ve always got.”

Are you open to new ideas? Are you willing to admit that there could be a new way of doing things that could catapult your business to the next level? Are you willing to change your preconceived notions and let go of what you’ve been doing in return for bigger and better results? If you want to see changes then you’d better be ready to make changes!

By now you may have realized there are some holes in your social media marketing plan. If you haven’t been getting the desired results, consider the items above. Are you making any of these social mistakes? Is your strategy well rounded? Does it include content creation as well as promotion? Does your strategy involve actually meeting new people online and having conversations? Do you have a strategy at all or are you just moving through the tasks?

Once you’ve identified the areas where you are challenged, the picture becomes much more clear and you can begin to identify ways to make your social media strategy complete. Results are sure to follow and soon you’ll have an endless supply of new contacts, new partnerships and new business!

4 Ways to Get the Most Out of Social Buzz Club


The video speaks for itself… 4 great ways to get the most out of Social Buzz Club.

Here are the links mentioned in the video:

Advertising Headlines That Make You Rich by David Garfinkel | http://amzn.to/QA0xXK

Infogram | http://www.infogr.am


About the author:

RenaeChristine of RichMomBusiness.com  


How To Make 6-Figure Revenue with Local Facebook Marketing

Social Buzz Club presents Facebook Marketer Nick UnsworthNick Unsworth Facebook Marketing

We’re really excited to have social media Super Star Nick Unsworth on a Facebook Marketing training webinar (replay below)!

He’s sharing how he started from scratch and built a 6-figure local marketing business with over 100 clients in his first 90 days.  Since then, he has turned it into a 7 figure business and was just acquired by a large digital marketing company…all of this happened within TWO years!

During this training webinar, he will tell you exactly how he did it and how you can too.

PLUS, he shares how he is generating a tangible ROI on his Facebook marketing for his company and for his clients.  He’ll also teach you how to attract 5 figure contracts and exactly how to fulfill the orders.

Also on the live training webinar… (replay below)

  • Nick was able to start from scratch and create a 6-figure local marketing company in 90 days.
  • Learn specific tactics on how to easily get dozens of local business clients
  • 3 Simple ways to monetize Facebook marketing for you AND your clients
  • How to build your brand so that you attract 5 & 6 figure contracts

Check Out Review Engine ROI 

Click this link to access the system for yourself. You can watch the 4 videos or skip to video 4 for a summary and purchase link.

 If you want to resell his system, click here 

See the Social Buzz Club Reviews 

Because of this system, we have generated a bunch of great reviews. See for yourself and write a review.

Note: You have to approve the app before it will take your review. So write it on a notepad doc and copy and paste it in case it makes you do it again.



How To Get Massive Social Media Buzz and Web Traffic

Become a Social Media Super Influencer With Premium Membership

Social Media Leaders on Social Buzz Club

The power of a collaboration from the Social Buzz Club high quality members is proving to drive more traffic and social media buzz. Members get their content shared anywhere from 7 to 50 times by other members to their friends, followers, fans and connections on the various social networks. The Social Buzz Club has achieved reach is over 3,000,000 for our members.

No wonder Premium members like Shelley Webb, Denise Wakeman and Payson Cooper are reporting record numbers of visitors to their websites.

Recently, we added our Premium Membership option. For less than the price of a latte a week, you can get more traffic, more influence and more profits!

How Our System Gets You Social Media Buzz

Our proprietary member online software that contains the Buzz Feed of curated content offered by members, Buzz Scheduler that allows you to schedule your posts in advance saving you time, and Quick Start Training videos that show you how to use the engine.

Every time you share other’s content you earn points. Simply by posting other members content to your social networks, you’ll accumulate these valuable points. To submit your buzz to the Buzz Feed, you’ll redeem the points you’ve earned by sharing.

Premium members submit content faster because Premium members only need to accumulate 5 points to submit a buzz of your own.

Imagine becoming known as a resource for relevant quality information.

Our Social Buzz Club engine allows you to SEARCH for relevant content.

You may also create your very own Buzz Group of members whose content you want to share.

Premium Member Only Features

Unlimited Facebook Sharing

Premium members earn points fast. In addition to sharing content to your personal profile Premium members can 

  • Share to an unlimited number of Fan Pages (that you Admin) and
  • Unlimited Facebook Groups that you belong to.

Imagine the massive content you can be contributing quickly and you’ll be handsomely rewarded for it!

Unlimited Facebook Sharing is your key to becoming a hero to your audiences and standing out to super influencers. 

Unlimited Twitter Sharing

The fastest way to earn points and get your content submitted to the Buzz Feed is to spread other’s content to as many Twitter accounts as you manage. Premium Members only get the ability to share buzz to more than one account. That means more of YOUR buzz gets shared by all members.

Unlimited LinkedIn Group Sharing

In addition to sharing to your LinkedIn personal profile, Premium Members can effortlessly share to LinkedIn Groups: 

This is a super easy way to be active on your LinkedIn Groups and get points rapidly and get more of your content buzzed.

YOUR Featured Blog Post

That’s right we’ll give you backlinks from our blog. To grow your visibility and traffic we will post and optimize a blog post that you author on our public blog. Our website consistently ranks very high on Alexa and Google. We will link back to your site, place a photo of you on the blog and buzz out the blog on the Social Buzz Club social networks. That’s an instant reach of over 2 million users. We will feature blog post twice a year for our Premium members.

Social Buzz U – 24/7 Business Learning Center Access

Imagine the success you can have with hundreds of hours of courses from the world’s leading experts in:

  • Internet marketing strategies
  • Blog marketing
  • Video marketing
  • Public Relations
  • Article marketing
  • Book Publishing
  • Copywriting and branding
  • Facebook Marketing
  • Running Successful Facebook Contests
  • Twitter Strategies
  • LinkedIn Strategies
  • Pinterest for Business
  • Google+ Goldmine
  • Mindset Secrets for Outrageous Business Growth

Many of these experts offer free downloads and profit building strategies at no extra cost. Normally, you would pay thousands of dollars for this kind of information. Every week a new high-content training session is added to the library.

If you’re an expert, you may also have an opportunity to contribute as well.
Trainings already in our library for you include experts like Mari Smith, Lou Bortone, Amy Porterfield, Eric Yaverbaum, Pam Brossman, Chris Treadaway, Nick Unsworth, and tons more.

You don’t have to hire them. The information is already accessible here.

Thrive With Your Tribe

Here’s how Social Buzz Club PREMIUM Membership is transforming businesses:

  • Instant network of social media influencers who will tweet and sharing your posts on their Facebook, Twitter & LinkedIn accounts. This is how we get traffic to your websites and grow your Klout score too! 
  • Access to high quality content from hundreds key industry leaders. You’ll become known as the “go to” expert who shares quality relevant information.
  • Earn points FAST so you can submit more of valuable content with the unlimited sharing features of the Premium 
  • Share to unlimited Facebook Fan Pages that you admin, 
  • Ability to request social bookmarking on Digg and StumbleUpon of your pages
  • Category/niche search for content
  • Complete online marketing and professional business Learning Center and webinar series
  • Forum to connect with major networkers
  • Weekly expert social media, marketing and business training webinars (Social Buzz U)

For less than the price of a latte a week, you can get more traffic, more influence and more profits!

Join these Internet Influencers and We’ll Build Your Social Media Buzz

Social Media Leaders on Social Buzz Club


A Look at ‘Honestly, Now’ the New Hot Social Network

 Post first appeared on genConnect where readers can make genuine connections with world-class experts on what matters to you!

 Honestly, Now is a new innovative new social network I recently discovered. It’s still in beta, but users will see quickly how useful it can be.

In a nutshell, users ask questions like, “Do I tell my boyfriend I cheated on him?” or “Should I thank people for re-Tweeting me on Twitter?” and experts like myself and others answer the questions, as well as general users of the site. One user uploaded a picture of herself in her new glasses and asked for opinions from the user base. It is a great way to get expert and objective opinions.

I had the opportunity to interview Tereza Nemessanyi, the CEO and founder of this new innovative social network, on the story behind Honestly, Now and what users can expect when they join:

Q: What is the idea behind Honestly, Now? Why did you feel the need to start yet another social network?

A: My parents died rather suddenly after I had my first child. I found I had more questions than ever – personal questions, and important decisions. But my support structure was gone and I wasn’t sure my friends were telling me the truth. So, to recreate what I’d lost – great advice and honest, compassionate truth – I combined the best of social technology with what I know about market research techniques and expert networks. You can say I digitized my mom, in a way. There are important conversations women have every day – our most important conversations – that are not happening online and are not as good as they could be, because existing social networks don’t understand them. Said another way, we are disrupting “Dear Abby.”

Q: Who are the experts?

A: Experts are a special status level on Honestly, Now and we showcase our experts to the community. They’re the top dogs and their comments have the most visual weight – they are the wise ones. We believe in the power of smart people helping others, and we want people to get to know these experts. We are always looking for new experts. Popular topics include social media, career and business, parenting, relationships and romance, fashion and style, travel, and technology. We want no great question to go unanswered. Because – for certain – there is someone excellent out there who makes a living helping people with that problem. We want people to know it!

Q: What do you want people to know about Honestly, Now?

A: We truly want to make the world better, and make great business for everyone, by being honest. I want us to create a billion ‘honest moments’ – moments where someone asks, votes, or answers. I truly believe that if we hit a billion honest moments, the world will be a much better place.

Honestly, Now can also be great as a business tool to do some crowdsourcing. I’m sure brands and businesses can benefit from asking poll-like questions to help in target marketing or test a concept.

Honestly, now … who wouldn’t want more honesty and making the world a better place? Give it a try! It’s a great way to get objective input on your most pressing issues.