How to Add Your Picture in Google’s Search Results

Have you been searching in Google and come across search results that have pictures of faces in them?

Like this (search phrase: Does social media marketing grow business):

blogpostsearchresultlorigama

And this: (search phrase: LinkedIn marketing an hour a day)

vivanddonna

That’s just Google making sure that your content is YOUR content. The official reason is “to help users discover great content,” says Google. 

With more and more people creating content, curating content, and yes, even, copying other people’s content, you’ve got to make sure you’ve added your authorship rank code to your content so Google knows it’s yours. The authorship rank code is like your fingerprint. When you tie your Google+ profile to your website and/or blog, you’re basically adding today’s equivalent of your unique fingerprint.

Here’s how you can get your picture in Google’s search results:

Here’s how you can get your picture in Google’s search results:

Google has made it extremely simple for you to show your picture in your search results.

First, you have to have a Google+ profile. Yes, it’s Google’s sandbox so we have to play by their rules.

Go here to set up your Google+ profile if you have not done so already.

You can go to this link: http://bit.ly/18HefA0 and simply add your email address but be sure the email address is your domain.

Example: name@myname.com

Go to this link to do this now: http://bit.ly/18HefA0

This next step involves adding code into your website’s homepage:

Here’s how: follow the steps in this screenshot below, taken from Google’s section on how to link to your Google+ profile using rel-“author”.

Google wants to make this simple for you so there is a warning that tells you “The easiest and most reliable way to enable authorship information in Google search results is to provide a verified email address on the same domain as your content. If you don’t have an email address on the same domain, however, you can associate your content with your Google+ profile by following the steps on this page.” And below that are the instruction for the rel=”author” two-step process:

link-to-your-Google+-profile-using-rel-author

– From Google’s Help Section

Google wants to establish authorities on subjects and is using the number of circles you’re in plus how interactive you are in posting in Google+ when deciding who to make visible in the top search results for keywords. So now is an opportune time for you, the subject matter expert of YOUR subject, to strategically position yourself early on while the majority of people lag behind.

The most important steps to take after you’ve established your authorship is to optimize your Google+ profile; start consistently engaging and sharing relevant posts; and get in as many relevant circles as you can. How do you do all this? I wrote a blog post about Google+ when I was part of the BETA group the summer before Google rolled it out publicly. The advice I shared back then still stands. Read my Google+ blog post.

If you create content, you simply have to add your fingerprint to it (in the form of your authorship rank) or risk being invisible, un-findable, and un-authoritative about your subject matter.

LEARN MORE FROM LORI – register for her free webinar at SocialBuzzU on July 11, 2013 (or catch the replay when you become a member!).

 

I have always been passionate about connecting people to each other and to resources that can help them achieve their goals more quickly, so, when Social Networking came along, it was like my ship had arrived. I feel I am meeting my destiny: through Social Networking, I want to inspire millions of people to transform their lives the way I did with the Internet, way back in 1995. If I can do it, anyone can do it–as long as you believe you can do it.

Helping companies, entreprenuers, and non-profits by developing strategic, Search Engine-friendly Web sites; proper Search Engine Optimization; and connecting people has always been my company’s mission. Beginning in 2008, we added Social Networking training and consulting to our services. Recently, we added on Video Marketing so our clients’ brand stories can be told and THEIR customers can see the integrity, values and missions of our clients.

A Personal SEO Case Study

gearsaAs an Obsessed SEO Engineer I feverishly worked to get my first business’s sites up on Google.

I did it quickly and quite easily with just a little bit of study. My AmericanWedlock.com ranked number one for the search term “unique wedding invitations” which was a coveted key term for every invitation site. AmericanWedlock got over 25,000 unique visitors a month and resulted in one or two sales a month while my BeachWedlockInvitations.com site brought in only 1,500 unique visitors a month but it resulted in at least 30 sales a month.

For years, I struggled with AmericanWedlock.com as I put up every invitation imaginable by every wholesaler imaginable and by adding my own line, do it yourself kits and more. Why was nobody buying?

I changed graphics, sales, wording and more. I made changes on a monthly bases so I could convert those browsers into buyers. As a test, I even lowered my prices to the point of breaking my wallet. They still weren’t buying.

I finally found my answer from one of my own BeachWedlock customers. She said she found this specific invitation on AmericanWedlock.com and as soon as she found the one she wanted, she searched the title of the product to find the best priced one online. Then she found the same product on my Beach site and decided to buy there even though the price was the same.

Have you ever done that before? I do it every day!

This is why long tail keywords generate more sales than generic key terms. People in general have a search pattern they follow before they buy.

This knowledge can be gold as you try to get your sites to the top of Google for your coveted key phrase. First, do the proper research and see if you’re trying to rank for a long tail keyword. Then, make sure you put that keyword on your page enough that Google recognizes that page as an authority on the subject.

Just make sure you don’t keyword stuff your page or Google will see red flags and might even penalize your site.

My favorite tool for keyword research is free and can be found here: tools.seobook.com/keyword-tools/seobook/

Subscribe to my site for more SEO tips ==> richmombusiness.com

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Renae

 

renaeAbout Renae Christine
With kids in tow, Renae has created dozens of successful businesses for herself and others. Each of these businesses have successfully climbed Google and to date she has never paid a dime of her own money for advertising. She has assistants run those businesses and uses her time to fulfill her dream of making funny videos on You Tube. You can see her funny videos at http://RichMomBusiness.com

With kids in tow, Renae has created dozens of successful businesses for herself and others. Each of these businesses have successfully climbed Google and to date she has never paid a dime of her own money for advertising. She has assistants run those businesses and uses her time to fulfill her dream of making funny videos on You Tube. You can see her funny videos at http://RichMomBusiness.com

6 Tips To Create An Effective Inbound Marketing Campaign

How to Start Making Effective, Lovable Campaigns

by Barbra Bannon, originally posted at SparkEvolution.com

6tipsBB-1

Now that we’ve covered the key characteristics of marketing that people love, let’s discuss how you can adopt these features in your marketing practices. In this ebook, we will walk you through the process of running a holistic marketing campaign and show you ways in which you can make each part of this campaign educational, helpful, timely, customized, consistent–in other words, lovable!

From industry best practices and our own experience, there are some key components of a successful marketing campaign:

  • Produce a compelling marketing offer
  • Place the offer on your website
  • Attach the offer to automated workflows
  • Promote it via email, blog & social media channels
  • Measure results

TIP #1 How to Develop a Stellar Marketing Offer

Constantly coming up with new content ideas can be overwhelming. To handle the demands of content creation, marketers have been told again and again to “think like a publisher.” it’s great advice, but what exactly does that mean? Just how do you think like a publisher?

Like publishers, inbound marketers must have a detailed picture of their target audience in order to create optimal content for them. Who are your ideal customers and prospects? What are their biggest concerns, needs, and interests? Where can you reach them – on search engines, social media, or blogs – and what kinds of content do they prefer? These questions will help you develop buyer personas.

Focus on the right stage

Content plays a critical role in every stage of the inbound marketing process, from generating awareness about your company to helping convert leads into customers. But the types of content you should use to achieve each of these goals are often very different from each other.

Awareness
The prospect gets acquainted with your brand or realizes they have a need for your product/service.

Research/Education
The prospect identifies the problem and researches potential solutions, including your product/service.

Comparison/Validation
The prospect examines the options and begins narrowing the list of vendors

Purchase
The prospect decides from whom to buy.

What Content Attracts Traffic & Leads?
For the purposes of launching a powerful marketing campaign, you will focus on the first stage–creating awareness through your marketing content. This means your marketing offer needs to attract a ton of traffic and generate new leads for your business. There are different types of content formats and topics that you can pursue to achieve this goal.  Continue reading

Barbra Bannon is a neuromarketing enthusiast, social marketer, and online ecology adventurer. She is the author of “How to be an Online Marketing Rock Star”, published February 2012. She was granted the 2008 American Express’s Make Mine a Million Dollar Business award; she is a national columnist, an online marketing maven, a social entrepreneur, philosopher, writer, and idea addict. She has presented topics on branding ranging from “the modern media ecology and what it means for your brand” to “using social media to explode event engagement”. Her work has appeared in many places such as Sports Illustrated, MTV, Boston Globe, Wide-Format-Imaging, Elevator World Magazine, and Media Life Magazine.

How To Get Massive Social Media Buzz and Web Traffic

Become a Social Media Super Influencer With Premium Membership

Social Media Leaders on Social Buzz Club

The power of a collaboration from the Social Buzz Club high quality members is proving to drive more traffic and social media buzz. Members get their content shared anywhere from 7 to 50 times by other members to their friends, followers, fans and connections on the various social networks. The Social Buzz Club has achieved reach is over 3,000,000 for our members.

No wonder Premium members like Shelley Webb, Denise Wakeman and Payson Cooper are reporting record numbers of visitors to their websites.

Recently, we added our Premium Membership option. For less than the price of a latte a week, you can get more traffic, more influence and more profits!

How Our System Gets You Social Media Buzz

Our proprietary member online software that contains the Buzz Feed of curated content offered by members, Buzz Scheduler that allows you to schedule your posts in advance saving you time, and Quick Start Training videos that show you how to use the engine.

Every time you share other’s content you earn points. Simply by posting other members content to your social networks, you’ll accumulate these valuable points. To submit your buzz to the Buzz Feed, you’ll redeem the points you’ve earned by sharing.

Premium members submit content faster because Premium members only need to accumulate 5 points to submit a buzz of your own.

Imagine becoming known as a resource for relevant quality information.

Our Social Buzz Club engine allows you to SEARCH for relevant content.

You may also create your very own Buzz Group of members whose content you want to share.

Premium Member Only Features

Unlimited Facebook Sharing

Premium members earn points fast. In addition to sharing content to your personal profile Premium members can 

  • Share to an unlimited number of Fan Pages (that you Admin) and
  • Unlimited Facebook Groups that you belong to.

Imagine the massive content you can be contributing quickly and you’ll be handsomely rewarded for it!

Unlimited Facebook Sharing is your key to becoming a hero to your audiences and standing out to super influencers. 

Unlimited Twitter Sharing

The fastest way to earn points and get your content submitted to the Buzz Feed is to spread other’s content to as many Twitter accounts as you manage. Premium Members only get the ability to share buzz to more than one account. That means more of YOUR buzz gets shared by all members.

Unlimited LinkedIn Group Sharing

In addition to sharing to your LinkedIn personal profile, Premium Members can effortlessly share to LinkedIn Groups: 

This is a super easy way to be active on your LinkedIn Groups and get points rapidly and get more of your content buzzed.

YOUR Featured Blog Post

That’s right we’ll give you backlinks from our blog. To grow your visibility and traffic we will post and optimize a blog post that you author on our public blog. Our website consistently ranks very high on Alexa and Google. We will link back to your site, place a photo of you on the blog and buzz out the blog on the Social Buzz Club social networks. That’s an instant reach of over 2 million users. We will feature blog post twice a year for our Premium members.

Social Buzz U – 24/7 Business Learning Center Access

Imagine the success you can have with hundreds of hours of courses from the world’s leading experts in:

  • Internet marketing strategies
  • Blog marketing
  • Video marketing
  • Public Relations
  • Article marketing
  • Book Publishing
  • Copywriting and branding
  • Facebook Marketing
  • Running Successful Facebook Contests
  • Twitter Strategies
  • LinkedIn Strategies
  • Pinterest for Business
  • Google+ Goldmine
  • Mindset Secrets for Outrageous Business Growth
  • And TONS MORE

Many of these experts offer free downloads and profit building strategies at no extra cost. Normally, you would pay thousands of dollars for this kind of information. Every week a new high-content training session is added to the library.

If you’re an expert, you may also have an opportunity to contribute as well.
Trainings already in our library for you include experts like Mari Smith, Lou Bortone, Amy Porterfield, Eric Yaverbaum, Pam Brossman, Chris Treadaway, Nick Unsworth, and tons more.

You don’t have to hire them. The information is already accessible here.

Thrive With Your Tribe

Here’s how Social Buzz Club PREMIUM Membership is transforming businesses:

  • Instant network of social media influencers who will tweet and sharing your posts on their Facebook, Twitter & LinkedIn accounts. This is how we get traffic to your websites and grow your Klout score too! 
  • Access to high quality content from hundreds key industry leaders. You’ll become known as the “go to” expert who shares quality relevant information.
  • Earn points FAST so you can submit more of valuable content with the unlimited sharing features of the Premium 
  • Share to unlimited Facebook Fan Pages that you admin, 
  • Ability to request social bookmarking on Digg and StumbleUpon of your pages
  • Category/niche search for content
  • Complete online marketing and professional business Learning Center and webinar series
  • Forum to connect with major networkers
  • Weekly expert social media, marketing and business training webinars (Social Buzz U)

For less than the price of a latte a week, you can get more traffic, more influence and more profits!

Join these Internet Influencers and We’ll Build Your Social Media Buzz

Social Media Leaders on Social Buzz Club

 

Coach Laura is a Social Media and Marketing Strategist, Master Leadership Coach, Certified Hypnotherapist, and co-founder of Social Buzz Club. She specializes helping businesses create more profit and connections, while improving their brand perception.

How Psychographics Strengthen Your Small Business Marketing

Know who your audience IS, not just what they want… to find the ideal client.

Whether you’re starting up your business or have been in business a while, you must be exact to attract your ideal clients. However, when the going gets rough small business owners cast a wide net hoping to pull in someone. They quickly become disappointed when their prospect pipeline dries up.

One tool to keep that prospect pipeline full is your ideal client profile.

 Continue reading

Lisa Mininni is the Best-Selling Author of Me, Myself, and Why? The Secrets to Navigating Change and President of Excellerate Associates, a small business strategy company. She is noted for creating The Entrepreneurial Edge SystemTM, a proven proprietary system showing small business owners a systems approach to profitability. To learn how to automatically bring in pre-qualified prospects and continuously fill your prospect pipeline, visit www.getmoreclientsnowvideos.com.