Pinterest for Business Exposure

How To Use Pinterest for BusinessSocial media influencer, Kim Garst, gave a fabulous training for our Social Buzz U chock full of Pinterest tips for business. Here are some of the highlights she shared:

What is Pinterest?

Pinterest is a social network that allows you to organize and share almost anything you find on the web. Since it is imaged based sharing, you create virtual bulletin boards (or pin boards) by topic. Then you pin images from pages online that contain information related to your bulletin board topics. Topics or themes can include everything to personal interest areas like weddings, decorating ideas, exercise, fitness tips, recipes, to business interests.

Tip: Browse others pin boards created by others to find pins for your boards.  Continue reading

8 Ways Your Blog Can Help Your Business

… Even If You Don’t Blog Often for Business

Business blog Companies can get significant benefits by maintaining (and updating) a business blog. For one, search engines love blog content. Creating content regularly helps your company be found more easily in Google, Bing and Yahoo’s search engines. More importantly, potential customers are also interested in good, relevant content. Once they discover it, blog content keeps them on your site longer and gives them the opportunity to get to know you on a deeper level, making them more likely to buy from you.

I will dig into these and other benefits in a minute. But first, let’s address the biggest complaint that I hear: “I don’t have time to blog”.

I could explain how you can create an editorial calendar to keep you on track, how you could carve out a dedicated time to write, how you could hire bloggers to write for you, or how you could accept guest posts to get more content on your site. These are all great ways to make blogging more methodical and to reduce your blogging workload. But, I’d like to take this “conversation” in a different direction, if that’s alright with you.

So what if you only have the time, energy or bandwidth to create a few blog posts over the next few months? Is it worth it? I say yes!  Continue reading

Recipe for Video Products that Sell

Great returns can come from creative video marketingVideo has so much power. Are you harnessing it, yet?

Creating digital products could probably be the most cost effective business builder and wealth creator for online and offline businesses than any other form of business building online.

What most people don’t seem to realize is the POWER that is connected with having your own products including:  Continue reading

How to Gain a Targeted Following and Become Well Known Online: 4 Strategies For Success

Have you ever wondered what it’s going to take to get your business noticed? 

Many businesses are struggling to get the visibility they need in order to find new clients, get referrals and grow their business in today’s competitive environment. Below are four of the strategies I use that are guaranteed to help you gain a targeted following and become well known online.

 Continue reading

Tips for Creating Magnetic Headlines

Extra! Extra! We can’t stress this enough!

Whether you’re writing a blog post, an article, a display ad, a landing page, or any marketing copy for that matter, the headline is one of the most important factors in marketing, and also the factor most business overlook.

Too many times, headlines are tacked on as an afterthought—something to stick on top after we’ve written the piece—when in fact, it should be the part we labor on the hardest, because it accomplishes the most important task… capturing your reader’s attention long enough to compel him to read further.  Continue reading