Content is queen… this we all know.
There is a vast chasm between content for content’s sake, and GOOD content that draws in your visitor, offers value, and eventually converts them to a customer.
Everyone is looking for information to help them make decisions about things, so if you’re in business, you need to provide your prospects with content.
Whether you write the content yourself or outsource it, here are a few things you should know before you begin that will help you capture the ‘picky reader.’ Continue reading
An experienced copywriter, Apryl specializes in web copy and content strategies and was personally trained in white paper writing by Michael Stelzner as his apprentice. She shares her marketing expertise through seminars, workshops and her blog.
Apryl is also a Certified Social Media Marketing Strategist, helping businesses with direct coaching, packages for development of social platforms, content strategies and marketing plans that bridge the gap between traditional and social media marketing.