One of the biggest frustrations of small business owners is simply procrastinating on tasks that they know need to be done, but just don’t do them.
Other contributing factors that sideline most entrepreneurs include:
- not setting clear goals
- underestimating the difficulty or time required to complete a project or task
- using the excuse of “no time”
- or trying to make something perfect.
Once you’ve identified your undercurrents that are getting in the way, look for ways to organize your work to keep your procrastination in check. Continue reading
Timing is one of the most critical elements of running a successful business.
Imagine making every business decision at the most favorable time or creating the right relationship at just the right time.
Hallmark is not only the leader in timing, but has mastered how to tap into the emotional aspects of a particular time of year. They create timely marketing messages in the form of a short movie that puts their customers in the holiday spirit and tugs at their heartstrings. Through their commercials, they demonstrate how touched someone is when they are remembered with a Hallmark card. Continue reading
If you haven’t taken the time to master the art of social marketing you will be heading nowhere and fast!
Most of the time when we hear the phrase “social marketing” we think of all the new social media sites like twitter and facebook that have changed our economy in recent years. Yes, that’s correct, completely changed our economy …
But that’s not what I mean when I refer to “social marketing”…to me “social marketing” really means Relationship Marketing.
The point of being social is to build new relationships and strengthen old ones. I can’t think of any entrepreneur who doesn’t need new and strong relationships to sustain their business. Continue reading
Have you ever been really excited about where you’re taking your business?
Could you just feel and taste success. . . but at the same time be wondering, “Gee, do I have what it takes to make this happen?”
I remember those early start-up years wondering if success was possible. When I decided to launch my book nationally, I felt the sheer overwhelm of going national with my book and my business.
In looking back on those years, what I realized was how many times I said no before I said yes. In reality it just delayed my success. What I discovered is that I missed out on helping so many people because of my own fear.
I often joke about two characters that always visited me. Perhaps you’ve met these characters: Inner Critic and Ego. Continue reading
“If it is to be, it’s up to me”. One way or another, success is in your own hands – and mind, and heart.
In doing some research for an article years ago, I came across an excerpt from John C. Maxwell’s book, “Developing the Leader Within You”.
Maxwell tells a story he read in a Norman Vincent Peale book where Peale was walking through the twisted streets of Kowloon in Hong Kong and came upon a tattoo studio. In the window were samples of tattoos available where you had an unlimited amount of choices. One of those choices was a tattoo that read “Born to Lose”. He walked into the shop, in astonishment, and pointing to those words, asked the Chinese tattoo artist, “Does anyone really have that terrible phrase, Born to Lose, tattooed on his body?” He replied, “Yes, sometimes.” “But, I said, I just can’t believe that anyone in his right mind would do that. The Chinese man simply tapped his forehead and in broken English said, Before tattoo on body, tattoo on mind.”
Never were so few words so powerful. The mind plays an important role in everyone’s success. Continue reading